Posts Tagged ‘Inc.’

What makes a cover tick? Its artistic merit? Stop-you-in-your-tracks cover blurbs? Incredible colors? Clever photography? None of the above. What makes a cover tick is its readers’ desire to pick up the issue, open the magazine and plunk down cold, hard cash. Sucks, huh? We editors and designers think we have it all figured out. [...]

Fortune (http://money.cnn.com/magazines/fortune/) Issue reviewed: September 27, 2010, Vol. 162, No. 5 Published in New York, N.Y., by Time Inc. Circulation: 830,000 142 pages, perfect-bound Audience median age: 46 median HHI: $108,440 57% male top managers and executives Editorial Fortune is blessed with good writers and good story concepts. The writing is satisfying and the sidebars [...]