Posts Tagged ‘Publishing’

Bloomberg Businessweek: The invigoration of a staple

Posted: April 17, 2011 in Articles, Magazine: Business, Redesigns
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I don’t like to see people get fired. Especially when I feel attached to them. When Michael Bloomberg took over BusinessWeek, I swore it off. I had gotten BusinessWeek free for three years as part of my Executive MBA program. I loved it. I would spend a couple of hours every week reading it, fantasizing [...]

How Social Media Works for Magazines

Posted: February 27, 2011 in Articles, For Editors, magazines, publishing, Social Media
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I’ve mentioned before how enamored I am of social media. It’s something I’ve been pushing at work for ages but haven’t had a lot of buy-in. Recently, someone has come in who is as excited about it as I am, and she let me go to our company’s biggest event of the year and Tweet [...]

Community: Social Media and Print Media Make a Great Marriage

Posted: February 12, 2011 in Articles, magazines, publishing, Social Media
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Today, I was fortunate enough to get to attend the Social Media Club Conference in Orlando. I have really developed an obsession over social media over the last few months — I’ve been interested in it since I first started learning about it and experimenting with it five years ago. But now I see the [...]

4 Things Every Editor’s Note Should Have

Posted: September 3, 2010 in Articles, For Editors
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In my very short period of time officially reviewing magazines for The Sidebar Review, I’ve noticed how strongly I felt about something and didn’t even realize it. I run across really great editor’s notes in magazines — and then I run across the ones that lack the personality, insight and appeal that editor’s notes should [...]